I have 3B/3C curl pattern and my hair has always been very prone to dryness. Every hair stylist I have ever talked to always told me to use very minimal styling products to define my curls while not weighing my hair down. Ever since I started using their leave in styling milk and mousse my hair has never felt better. Their products are moisturizing and not thick so it's the key to keeping my curls hydrated and defined. My favorite part about them would definitely have to be the scent. I love the moroccan scent and the way it lasts in my hair for days until my next shower.